How to Use Reviews and Ratings to Get More Gigs

Why transparency and feedback might be your strongest assets

When you're looking for gigs as a musician, band, or audio tech, being talented is no longer enough. In a world full of options – and competition – credibility and transparency matter more than ever. That’s where reviews and ratings can make all the difference.

Digital word of mouth

In the past, gigs often came through personal networks or word of mouth. Today, much of it happens online. And reviews act as digital recommendations – right at your fingertips.

When someone considers booking you, they’ll often scroll to see what others have said:

- Were you prepared?
- Did you show up on time?
- Were you easy to work with?
- Did the audience enjoy the experience?

Just a few honest words can turn a “maybe” into a “definitely.”

Feedback is gold – even when it's constructive

Many musicians fear negative feedback. But constructive criticism is valuable if you’re open to it. It shows self-awareness and professionalism – and builds trust.

A transparent profile, where you show both your strengths and your willingness to grow, is more authentic than a perfect facade.

How to get more (and better) reviews

- Ask for them. After a gig, ask the venue, organizer, or collaborators to leave a quick review. Most people are happy to help – they just need a reminder.
- Make it easy. Send a direct link or a few prompts to get them started.
- Be present and professional. Preparation, punctuality, and communication all show up in reviews.
- Use them. Highlight your ratings and testimonials in your profile, on social media, and when pitching for new gigs.

A platform for honest voices

Whatever platform you use to connect with others in the music world, your profile is your digital business card. And just like music needs to be heard – experiences need to be shared.

On Beatnickel, we are working on making it it easy to collect ratings and reviews in one place. Not to judge – but to build trust, transparency, and better matches.

In short

Reviews and ratings aren't about being judged – they’re about being understood. Use them to show who you are, what you bring to the table, and why people love working with you. It might just be your strongest card when that next opportunity comes along.